GEOANALYTICA.COM — GEO AUDIT PLANNING CHECKLIST 1. SCOPE Identify domain, audience, language, market, and priority questions. State intended decision and known access or data limitations. Agree deliverables, owners, and acceptance checks. 2. PAGE INVENTORY Record canonical URL, page purpose, owner, and intended audience task. Map questions to existing sources. Flag missing or overlapping explanations. 3. EVIDENCE Identify material claims, supporting records, conditions, and fact owners. Separate missing evidence from unclear writing. Label hypothetical examples. 4. DELIVERY Check public page access, response behavior, internal links, images, and mobile navigation. Review deployed robots rules, canonical addresses, and sitemap coverage with the owner. Protect private content; do not replace access controls with robots rules. 5. CONTENT Review the direct answer, headings, conditions, definitions, comparisons, and procedures. Align visible information, metadata, and structured descriptions. 6. OBSERVATIONS Use a documented prompt sample. Separate branded and unbranded questions. Record assistant, mode, language, date, exact prompt, response, and source references. Separate valid answers from failures. Inspect citations for actual support. 7. ACTION PLAN For each finding: affected page, evidence, proposed action, owner, effort, and verification. Prioritize confirmed factual and access problems before speculative changes. Keep implementation completion separate from observed visibility outcomes. 8. REVIEW Preserve a change log and the original observation definitions. Document what was completed, what was observed, and what remains uncertain.